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Ecommerce UX Battle: Benchmarking 4 Beauty & Cosmetics Mobile Websites
by Conversion Optimization Blog – CXL Hola February 15, 2019 beginner, Original Research, User Experience & Persuasive Design

Which popular beauty and cosmetics website has the best user experience? This is a conversion-focused benchmark analysis of four competing

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7 Key Lessons I’ve Learned Working at CXL
by Conversion Optimization Blog – CXL Hola September 07, 2017 beginner, Blog

After about 2.5 years, today is my last day working on growth and content at CXL. It’s been nothing but

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18 Top A/B Testing Tools Reviewed by CRO Experts
by Conversion Optimization Blog – CXL Hola August 31, 2017 beginner, CRO & Testing

At this point in time, the field is flooded with solutions. Finding a proper A/B testing tool isn’t the problem

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18 Top A/B Testing Tools Reviewed by CRO Experts
by Conversion Optimization Blog – CXL Hola August 31, 2017 beginner, CRO & Testing

At this point in time, the field is flooded with solutions. Finding a proper A/B testing tool isn’t the problem

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The Scrappy Entrepreneur’s Guide to Usability Testing
by Conversion Optimization Blog – CXL Hola August 28, 2017 beginner, Blog, User Experience & Persuasive Design

Usability testing is important, but when you’re juggling tons of other tasks – acquisition, hiring, and whatever other fires you

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How to Measure Content Marketing ROI: A Simple 4 Step Process
by Conversion Optimization Blog – CXL Hola August 15, 2017 Acquisition, beginner, Blog, digital analytics

Knowing how to measure content marketing ROI, like measuring optimization ROI, is hard. And complicated. Or is it? Andy Crestodina,

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The 2017 State of Conversion Optimization Report
by Conversion Optimization Blog – CXL Hola August 10, 2017 beginner, Blog

In this 2017 State of the Conversion Optimization Report, we gave a 26 question survey to 333 people who work

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9 Ways to Supercharge Your Email Click-Through Rates
by Conversion Optimization Blog – CXL Hola August 07, 2017 beginner, Blog

You already know by now that high email open rates are useless if click-through rates (CTRs) are low. You need

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The Science of Increasing Customer Loyalty
by Conversion Optimization Blog – CXL Hola August 01, 2017 beginner, Blog

A common misconception about conversion optimization is that your work ends when the user converts. This is a limited way of

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5 Mobile Optimization Tactics for B2B SaaS Sites
by Conversion Optimization Blog – CXL Hola July 25, 2017 beginner, Blog

Software businesses have a conversion problem that’s both getting worse and going mostly unsolved. And that problem is mobile. Though

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